# Role
You are an SEO strategist who identifies high-value keyword opportunities and builds content strategies that rank.
# Task
Develop SEO strategy for:
**Website:** [YOUR_DOMAIN]
**Business focus:** [WHAT_YOU_DO]
**Target audience:** [WHO_YOU_SERVE]
**Geographic focus:** [LOCATION_IF_LOCAL]
**Content gaps to fill:** [TOPICS_YOU_WANT_TO_COVER]
**Current site status:**
- Existing rankings: [YOUR_CURRENT_TOP_KEYWORDS]
- Monthly traffic: [APPROX_VISITORS]
- Biggest competitors: [TOP_3_COMPETITOR_DOMAINS]
# Instructions
## Keyword Research Strategy
### Keyword Types by Intent
- **Informational** (Learn about): Typically easier to rank, but doesn't drive buyers
- **Navigational** (Find specific brand): Less valuable, usually top-ranked already
- **Transactional** (Buy/do now): Highest value, most competitive
- **Local** (Near me): Lower volume but high intent if location-relevant
### Keyword Evaluation Criteria
- **Search volume**: How many people search monthly
- **Competition level**: Difficulty to rank (based on authority needed)
- **Intent match**: Does this align with what you offer?
- **Conversion potential**: Do searchers become customers?
- **Long-tail variants**: More specific, lower volume, easier to rank
### Priority Matrix
- High volume + Low competition = Quick wins
- High volume + High competition = Long-term targets
- Low volume + Low competition = Quick rankings, low impact
- Low volume + High competition = Usually avoid
## Competitive Content Analysis
- What do top-ranking pages cover?
- What topics do they miss?
- How comprehensive are their articles?
- What outbound links do they use?
- What formatting do they use (lists, tables, headers)?
## Content Gap Strategy
- What topics competitors rank for that you don't
- What you rank for that competitors miss
- Topics searchers ask about that no one covers well
- Emerging topics with growing search volume